Can you classify Gl-protected products in the EU?
If you think of Hungary, what comes to your mind first? (5-10)
Have you ever heard of "Hungaricum” expression? If yes, where?
What does "Hungaricum" mean, what do you think?
Have you seen any "Hungaricum" related advertisement yet?
Do you have any experiences with "Hungaricum" products?
What can be included in the category "Hungaricum"?
What are the characteristics of "Hungaricum" products?
Score to 1-10 the next characteristics of "Hungaricums". (10 is the mostspecific, 1 is the less specific)
From where can you buy these "Hungaricum" products?
What kind of Hungarian wines do you know?
Do you know any kind of Tokaj wines?
Have You ever heard of Tokaji-aszu?
Are you familiar with the Tokaji wine? What are the characteristics (variety, colorand odor)?
Do you consume Tokaji wines? If yes, how often?
Wheredid you hear firstly about the wines of Tokaj existence?
What are the characteristics of the Tokaji aszú?
Do you know anything about the making of Tokaji-aszú?
Have you ever seen any advertisement about Tokaji-aszú?
In your country of residence which wine could be the competition of Tokaji-aszú?
Compared with those, would you choose Tokaji-aszú?
For what occasion would you consume Tokaji-aszú?
For what age, and what kind of social class is intended for consumers of Tokaji-aszú?
Have you taken part in wine tasting yet?
Have you taken part in "wine route" yet?
Would you like to visit Tokaj with pleasure?
Have you ever heard of Tokaj wine region?
What else program would you participate on a "wine road"?
Would you take part in a a harvest feast?
What do you think how could Tokaji wine be promoted in your country?
Do You know places/feast where Tokaji wine could be tasted?
What kind of Hungarian wine festivals have you ever heard?
Are you interested in rural tourism?
How do you imagine drinking wine? (location, company, feeling)
On what basis do you buy wine?
Thanks for your patience!